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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

As social media grew in popularity, lengthy URLs began to present a problem. Integrations: Let you integrate the link shortener with other tools in your marketing stack. For example, Bitly integrates with Sprout so you can embed shortened links directly into your content during the social media workflow. Manage links.

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Top 10 Reasons You Need a Corporate Blog for Lead Generation

NuSpark Consulting

A blog gives search engines another keyword-optimized page to crawl on your site, and with indexed title tags, can bring more website traffic to you based on your keywords selected. Social media is more effective when you consistently publish content. Content is the fuel for optimal social media effectiveness. . .

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Top 10 Reasons You Need a Corporate Blog for Lead Generation

NuSpark Consulting

A blog gives search engines another keyword-optimized page to crawl on your site, and with indexed title tags, can bring more website traffic to you based on your keywords selected. Social media is more effective when you consistently publish content. Content is the fuel for optimal social media effectiveness. . .

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10 Proven SEO Tips to Boost Your Rankings

Single Grain

From optimizing title tags to leveraging internal linking strategies to updating old content, this curated list of 10 proven SEO tips will help you improve your website’s rankings. For instance, a title tag for a bakery might be “Fresh Homemade Breads and Pastries | [Brand Name].”

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Natural vs. Unnatural Links: What’s the Difference? How to Build a Natural Backlink Profile

seo.co

To get around this, many search marketers simply adjusted their link building tactics to make their links appear to be more natural, rather than relying on the cultivation of purely natural links. Natural vs. Unnatural Link Building. Location of the Link. Types of Backlink Sources.

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SEO Strategy for Startups: How to Win in 2021

Single Grain

H1 Tag (keyword optimized). H2 Tag (secondary keywords). Content Assets (rich/interactive media?). Canonical Tag (specified to the correct URL). Internal Links. Contains 1-2 deep links to relevant content. Outbound Linking (contains 1-2 links to authoritative & relevant sites).

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Top 10 Search Engine Ranking Factors: Tips for SEO Success

Single Grain

Promote these resources through your social media channels and email newsletters to increase visibility and encourage shares and backlinks. Be sure that your articles include valuable insights and a link back to your website in your author bio or within the content, where permitted.