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How to use LinkedIn as a Marketing Platform for Lead Generation

Valasys

LinkedIn needs no introduction. Professionals use LinkedIn to connect with one another, hunt for jobs, and be aware of the latest developments in their industries and shifting audience preferences. According to LinkedIn, 80% of B2B leads coming from social media are generated by LinkedIn.

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Lead Gen: A proposed replacement for BANT

markempa

Before asking them questions, do some research on LinkedIn to see if it sounds like they are responsible for what you sell. A good database marketing strategy and solid CRM implementation is critical. Related Resources: Lead Gen Summit 2013 in San Francisco (September 30 – October 3, 2013). There are many things.

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