article thumbnail

Claritix Assembles Marketing Data for Analysis: Maybe That's Enough

Customer Experience Matrix

The system has prebuilt connectors to import data from popular vendors including Salesforce.com , Marketo , Hubspot , SAP , SugarCRM , and Facebook. The imported data is loaded into MongoDB, a NoSQL database that offers great flexibility and ease of deployment. It can connect with others through standard APIs.

Analysis 120
article thumbnail

Marketing Automation Vendor Consolidation: Lessons from History

Customer Experience Matrix

The rest of the competitors, including the original market leaders, were nearly all purchased as line extensions by much larger firms. Salesforce.com is the big question and no one would be surprised to see them make an acquisition. Speaking of small business suppliers, Google and Intuit are long-shot contenders.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

I would also put another group — one more focused on helping marketing align with, support, and enable sales: firms like BrightMarket, einsof, Longwood Software, and Salesforce.com with their Saleforce Content offering, to name a few. We generate, score and manage leads to sales completion and integration with Salesforce.com.

article thumbnail

Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

Online Marketing Institute

I have grabbed your rss feed to stay knowledgeable of any updates. Gratifying work and far achievement in your small business dealings!