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Lytics Adds Marketing Recommendations to a Customer Data Platform

Customer Experience Matrix

It’s just over one year since I first spoke with Lytics *, which at that time was (accurately) calling itself a Customer Data Platform but had not yet released a beta version of its product. All told, the company has prebuilt connectors with more than 80 software-as-a-service products. But perhaps I’m getting ahead of myself.

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Demand Spring Partners with Vidyard to Offer B2B Video Marketing Consulting Service

Vidyard

The new offering from Demand Spring will help organizations close that gap by developing a video marketing strategy that aligns with their demand generation goals and is fully integrated with existing digital programs and marketing automation software.

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Demand Spring Partners with Vidyard to Offer B2B Video Marketing Consulting Service

Vidyard

The new offering from Demand Spring will help organizations close that gap by developing a video marketing strategy that aligns with their demand generation goals and is fully integrated with existing digital programs and marketing automation software.

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Honeywell, Fiberlink, Intralinks, and Sevone Select Vidyard for Strategic Video Marketing

Vidyard

Using Vidyard’s video analytics, Honeywell FSG can now track detailed performance data for each video across YouTube, social media channels, and their own web properties ­ all from one central reporting dashboard. “Simply having a presence on YouTube is no longer enough. .

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Honeywell, Fiberlink, Intralinks, and Sevone Select Vidyard for Strategic Video Marketing

Vidyard

Using Vidyard’s video analytics, Honeywell FSG can now track detailed performance data for each video across YouTube, social media channels, and their own web properties ­ all from one central reporting dashboard. “Simply having a presence on YouTube is no longer enough. .

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Honeywell, Fiberlink, Intralinks, and Sevone Select Vidyard for Strategic Video Marketing

Vidyard

Using Vidyard’s video analytics, Honeywell FSG can now track detailed performance data for each video across YouTube, social media channels, and their own web properties ­ all from one central reporting dashboard. Simply having a presence on YouTube is no longer enough.

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Thirteen email marketing platforms with high ROI

ClickZ

From low-cost platforms to custom-tailored content, from amazing analytics to incredible engagement, email marketing isn’t going away anytime soon. If you have a large mailing list, verify that the platform will allow you to integrate with third-party software to import your contacts. Cost: Customization starts at $2,500.