Remove customer relationship
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Sales Pipeline Radio, Episode 234: Q & A with Jon Miller @jonmiller

Heinz Marketing

And I think account-based experience is a customer-centric rethinking about how you go after accounts, but really rooted on that buyer experience. And I think account-based experience is a customer-centric rethinking about how you go after accounts, but really rooted on that buyer experience. And you can do that in account-based ways.

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PKM and the Organization - Pollard

Buzz Marketing for Technology

And the creative people who often had the Knowledge Director thrust upon them conceived of KM as a means for increasing organizational innovation, customer satisfaction and employee retention. One of the initial goals of KM was disintermediation -- getting rid of the layers between front-line people and useful information.