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B2B Marketing in Martech Age

Valasys

As brand equity is cultivated, there automatically flows a lot of positive Word-of-Mouth for the enterprises that manage to resolve the problems of their customers promptly. Bots can help marketers in delivering exemplary customer service by engaging with the customers in real-time.

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Cognitive Surplus - Use Social Connectivity to Change the World.

Convince & Convert

More people sharing the stuff that they make (3 billion photos per month uploaded to Facebook)&# Jay- How does this play into our supposed need for curation? More people making stuff (100 million bloggers can’t be wrong) 2. link] jaybaer No question. The more stuff gets made, the more we need people to sort wheat from chafe.

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Open Research: A Framework for Social Analytics

Online Marketing Institute

You can follow any responses to this entry through the RSS 2.0 link] AdamSinger Hi J – I skimmed this in RSS and came here to comment, missed that point was from data (re: tracking). This entry was posted on Friday, August 12th, 2011 at 5:08 am and is filed under Altimeter , Social Media Measurement. Will send you a ping.

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Are You Growing Enough Voices

Convince & Convert

RSS subscriptions are up. link] Laura Click Are You Growing Enough Voices – a great post about utilizing guest bloggers from @jaybaer: [link] [link] Ian Greenleigh Jay- Inviting, commissioning and curating content that expands the relevance of your blog to its readers is the part of engagement that's not talked about enough, IMO.

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How to Optimize Your B2B Marketing and Sales with Online Video

Adobe Experience Cloud Blog

MarketingSherpa claims that online video is a close second to word-of-mouth communication when it comes to influencing key decisions. For example, I’m a huge fan of the Flipboard app on the iPad, which converts RSS feeds and Twitter lists into a highly customized and personalized online magazine. No problem.

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12 Must-Have Tools and Tactics for Content Distribution and Promotion

ClearVoice

Distribution methods include company newsletters, organic and paid social media, employee email signatures, employee advocacy, paid media distribution, syndication, curated content hubs, and SEO. Instead, think about using a social media management tool or your marketing automation software to speed things up by adding your blog’s RSS feed.

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Social Media Definitions: The Ultimate Glossary of Terms You Should Know

Hubspot

Listed - The act of being "listed" on Twitter refers to when a user curates a custom list of Twitter users to more easily keep tabs on their tweets. Podcast - A podcast is a series of digital media files, usually audio, that are released episodically and often downloaded through an RSS feed.