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B2B Marketing needs to Curate a Vibrant Community

Buzz Marketing for Technology

My suggestion would be to create a vibrant community with them – one which is both online and offline, one where you can get instant feedback, one where their ideas matter to your research and development groups, one where they co-author thought leadership with you and one that rewards them for their loyalty to your firm. Tweet This!

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The (digital) morning news routine: how mobile news aggregators have evolved beyond the homepage

Parse.ly

Readers trusted that the professionals there would organize and curate what was important, and skip what wasn’t. . Today though, the popularity of searchable homepages is diminishing in favor of a more customized, curated mobile news experience. These implicit aggregators include MSN, Yahoo, Digg, and Drudge Report.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

T-Mobile Curates Web Content , June 29, 2010. Paul Gillin ( Event Marketing Communities Forecast Loyalty Custom Publishing Direct Marketing Event ). Biznology ( Search Engine Public Relations Social Media Mobile Marketing Promotion Transparency ). Mike Moran ( @MikeMoran ) + others. What’s a Facebook fan worth? June 30, 2010.

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30 Awesome Blogging Guides, Tips and Resources

Webbiquity

The impeccably discerning Cindy King curates an outstanding collection of blogging tips from pros like Leo Widrich (“A product is only useful if you know others want it. (They are) not perfect but will give you a head start and reduce the time you spend on typing your blog articles.” Futurity , TED and NPR ).

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