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5 Ways Audience Research Helps You Customize Your Landing Pages

Unbounce

Think about how their location, age, and place of employment might help you personalize your messaging and tighten your advertising efforts. Competition-based pricing works for businesses competing in a highly saturated market, but your strategy ultimately comes down to the elasticity of consumer demand. Use Audience Research Tools.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

The average CTR for banners is 0.01 According to Get Elastic, 31 percent of consumers are worried that they will be tracked if they click them, and 55 percent fear a virus. Different types of content address different levels of the purchase funnel. B2B Marketing Insider ). And yet—there were 5.3 iMedia Connection ). eMarketer ).

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

The average CTR for banners is 0.01 According to Get Elastic, 31 percent of consumers are worried that they will be tracked if they click them, and 55 percent fear a virus. Different types of content address different levels of the purchase funnel. B2B Marketing Insider ). And yet—there were 5.3 iMedia Connection ). eMarketer ).