What is Post-Segmentation in A/B Testing? And 5 Tips for Using Advanced Post-Segmentation to Get More Out of Your Experiment Reports
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JUNE 2, 2022
This kind of simplified analysis works in a steady state, where there’s no impact from changes in external factors or factors that cannot be controlled. The weather may also be used to segment audiences, helping eCommerce companies with seasonal product catalogs sell relevant clothing and other goods. Weather Segmentation.
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