Industrial Marketing Today

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Boost Email Relevancy With Dynamic Content

Industrial Marketing Today

Dynamic content will automatically insert relevant content within your emails based on trigger rules and segmentation that you set up. Many of these solutions also integrate well with popular Customer Relationship Management (CRM) applications like Salesforce and Microsoft Dynamics CRM. Why do you need dynamic content?

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?Tis the Season for Website Redesigns: 7 Lessons Learned from Redesigning Industrial Websites

Industrial Marketing Today

It does provide some sophisticated features such as A/B testing of site changes, advanced visitor segmentation and tracking site visitors from mobile applications and social networks. Don’t be fooled into thinking that Google Analytics is not very capable just because it is free. See Industrial and B2B Customer Engagement Simplified.