Building Your Brand’s Omnichannel Customer Experience
Sharpspring
APRIL 30, 2020
While most B2B brands don’t have a physical retail location, there are still multiple channels for communication and engagement over the sales cycle, including in-person meetings, phone sales, teleconferences, websites, chatbots and email. Omnichannel vs. Multichannel. Step 2: Unify Data. Identify and score new leads.
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