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YouTube ads for beginners: All you need to know about YouTube advertising

Sprout Social

Owned by Google, you’ll be working with the Google Ads network to create your YouTube ads. But if you’re new to the process, this guide will help determine the best types of YouTube ads for your channel and how to make them as effective as possible. Types of YouTube ads. Types of YouTube ads. Masthead ads.

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How to Organize Content Strategies for Facebook in 2019

Valasys

In a State of Social Media 2019 Report (published by buffer.com), it was found that about 93.7% Views on branded video content increased by 258% for Facebook as of June 2017 (Source: tubular insights); moreover, native videos on Facebook have 10 times higher reach as compared to YouTube links (source: socialbakers.com).

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83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. Social Media Today ). Social Media Today ).

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How to Get Started with Performance Marketing

Outbrain

You determine the action, then pay when that action has been completed – whether it’s a sale, lead, or click. There are many ways to increase brand awareness, such as social media campaigns, native advertising, content marketing and more. Here are some of the key metrics and KPIs commonly used in performance marketing: CPM.

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20 Benefits of Advertising via Online Channels

Single Grain

A strategically targeted ad campaign will direct high-value traffic to your website, allowing you to convert potential customers and drive sales. If your brand doesn’t have a website or a branded social media presence, people will find your brand online in other ways.