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What Is Lead Generation in 2019

Albacross

No matter how effective your lead generation strategies are, word of mouth will always be one of the best ways to grow your business. Cost Per Click (CPC) and Cost Per Mile (CPM). If you’re paying per mile (one thousand impressions), then that’s CPM. CPM = Cost / (Impressions/1000). Cost Per Lead.

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Glossary: 29 Email Marketing Terms Marketers Must Know

Hubspot

Campaign - An email marketing message or a series of messages - such as Lead Nurturing - designed to accomplish an overall marketing goal. CPM (Cost per thousand) - In email marketing, CPM commonly refers to the cost per 1000 names on a given rental list. It is oft en referred to as word-of-mouth advertising.

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The Ultimate Glossary: 44 Email Marketing Terms Marketers Must Know

Hubspot

CPM (Cost Per Thousand) - In email marketing, CPM commonly refers to the cost per 1000 names on a given rental list. For example, a rental list priced at $250 CPM would mean that the list owner charges $.25 CPM (Cost per thousand) - In email marketing, CPM commonly refers to the cost per 1000 names on a given rental list.