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How D2C healthcare marketers can stay flexible in 2021

Liveintent

Facebook’s ad revenue may be increasing, but it’s not happening at the rate eMarketer predicted. “CPM, CPC, and CPAs are going to go up. . “CPM, CPC, and CPAs are going to go up. SimpleHealth , a forward-thinking reproductive wellness organization, has been doing just that. ROAS is going to go down.

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