The 8 Things You Must Do to Improve Your Sponsored Social Ads
Convince & Convert
MARCH 19, 2018
Understand the demographic and psychographic makeup of your audience to ensure you’re serving the right content to the right people. By paying per impression, you can optimize your CPM to just $0.02 For example, if a long-form video performs well on Facebook, upload it as a YouTube video to capture attention there.
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