Remove Course Remove Order Remove Public Relations Remove Wikipedia
article thumbnail

Don’t Let Your Social Media Hypothesis Dictate Your Conclusion

Biznology

Image via Wikipedia. This is how innovation happens, of course; and this is how scientific breakthroughs happen, too: not incrementally, but in finding order in the chaos of unpredicted results. It doesn’t take an Einstein to succeed in social media marketing, but to does take a scientist.

article thumbnail

How Paul Barrett Won Over Gun Forums

Biznology

Image via Wikipedia. In order to mine social media marketing gold, you really need to roll up your sleeves, put on a pair of sturdy work boots, get into that little elevator, and descend that deep shaft into the gold mine yourself, pick in hand, and get to work.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

McCann : We know not just identities, but also a second order of information about your content publishing frequency, density, and topical focus. And even another order that includes content interactions – who consumers and retweets your content? Of course not. This article hits it right in the spot.

article thumbnail

Inbound Marketing the Way God Intended

Biznology

Image via Wikipedia. and entire “informational” sites similar to Wikipedia, distributed globally, on many different servers and under many different domains and sub-domains to emulate its “impossible” counterpart. Last week I asked my management team if what we do at Abraham Harrison is inbound marketing.

article thumbnail

The Quantum Mechanics of Blogger Outreach

Biznology

Image via Wikipedia. In order to activate every single potentially viable blog and blogger, it is essential to create efficiencies of engagement, especially when your goal is to pitch further down the long tail of influentials than is practically possible by hand. All at once.

Blogger 80
article thumbnail

Blogger outreach is earned media PR, isn’t it?

Biznology

My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. “ Earned media (or free media) refers to favorable publicity gained through promotional efforts other than advertising, as opposed to paid media, which refers to publicity gained through advertising.[1]

Blogger 80
article thumbnail

So what is native advertising?

Biznology

Public relations. According to Wikipedia , “ Native advertising is an online advertising method in which the advertiser attempts to gain attention by providing content in the context of the user’s experience. The Native Matrix. Who is it written by? Editorial staff. Sales staff/. Brand execs. Sponsored content/.