Kevin Indig

OCTOBER 23, 2023

Google Discover is a gold vein for publishers: hard to find but carrying copious cash potential. The only one who reliably makes money is the shovel seller - in this analogy: Google. For Google, it's a way to compete against platforms like TikTok or Instagram, where serendipity is the glue that makes users stick.

Adsense 59

Adsense Ad Frequency Banner Ads Youtube 59

Envy

SEPTEMBER 20, 2018

The added value of industry expertise is indispensable over the course of a campaign. Develop a short list : Now that you’ve researched your specific needs, Google or ask around for the relevant agencies who can best meet your needs. You’ve got to decide if your chosen agency really has what it takes.

PPC 91

PPC Paid Search Agency Advertising Agencies Ad Agencies 91

Envy

SEPTEMBER 20, 2018

The added value of industry expertise is indispensable over the course of a campaign. Develop a short list : Now that you’ve researched your specific needs, Google or ask around for the relevant agencies who can best meet your needs. You’ve got to decide if your chosen agency really has what it takes.

PPC 88

PPC Paid Search Agency Advertising Agencies Ad Agencies 88

Convert

JANUARY 31, 2022

Hypothesis: After studying qualitative and quantitative data gathered from surveys and polls, customer service team data, and Google Analytics, they hypothesized that a total revamp of the landing page to a “simple and lean” version will outperform the original. One variant resulted in a 14% better take rate. Result: Source.

Examples 52

Examples Landing Pages Click Rate Top of Funnel 52