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PPC for B2B: How to Choose Your Agency

Envy

The added value of industry expertise is indispensable over the course of a campaign. Develop a short list : Now that you’ve researched your specific needs, Google or ask around for the relevant agencies who can best meet your needs. You’ve got to decide if your chosen agency really has what it takes.

PPC 91
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PPC for B2B: How to Choose Your Agency

Envy

The added value of industry expertise is indispensable over the course of a campaign. Develop a short list : Now that you’ve researched your specific needs, Google or ask around for the relevant agencies who can best meet your needs. You’ve got to decide if your chosen agency really has what it takes.

PPC 88
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26 A/B Testing Examples to Inspire Your Next Test

Convert

These examples can be a springboard for your own conversion rate optimization journey — something to trigger a train of thoughts that’ll lead you closer to your winning hypothesis. I dug deep and pulled out the best of them, sorted by what’s relevant to you; by industry or by channel. One variant resulted in a 14% better take rate.