Cost Disintermediation Marketing Wikipedia 
Biznology
AUGUST 2, 2013
Photo credit: Wikipedia. IBM, although a leader in e-business, struggled with this decision and initially decided not to sell their computers online over concerns about disintermediating existing suppliers. This puts many marketers in the unique position of being social evangelists and driving change in the organizations they work for.
B2B Marketing Zone Posts
OCTOBER 5, 2010
Best of B2B Marketing for September 2010. Great stuff in the B2B Marketing world in September. Social media and the big conversation “fail” - grow - Practical Marketing Solutions , September 26, 2010 I am feeling sad and a bit ashamed of myself. Here are the top items based on social signals. How Is PR Changing? Want to talk?
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