Hubspot

NOVEMBER 6, 2018

But, if you see a Nike billboard, scroll past a Nike sponsored Instagram post, and receive a Nike email all promoting the same product … you’ve definitely witnessed a marketing campaign. Promote a new product or service. You might answer this with “email open rates,” “new Facebook Page likes,” “product pre-orders,” or all of the above.

Paid Content 101

Paid Content Campaigns Paid Search Agency Planning 101

Hubspot

DECEMBER 21, 2010

According to Wikipedia , " Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fund-raising messages to an audience. CPM (Cost per thousand) - In email marketing, CPM commonly refers to the cost per 1000 names on a given rental list.

Cost Per Thousand 28

Cost Per Thousand Email Marketing CPM Privacy Policies 28

Biznology

JUNE 25, 2012

Photo credit: Wikipedia. They chose to continue to ignore the still-valid sales obtained from these long-tail keywords, as if they didn’t believe that customers were in fact searching for their product or service through so many different keywords. Sales volumes are one thing, like Conversion Rates from X numbers of visitors (CPM-CPA).

Keywords 80

Keywords Paid Search Agency Purchase Intent Conversion Rate 80