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5 Reasons You Don’t Buy Likes with Facebook Advertising

Convince & Convert

It’s inexpensive to generate website clicks with Facebook ads. According to the superlative study from Salesforce.com on social media ad results (Salesforce is a sponsor of my Social Pros podcast) , the average cost-per-click on Facebook ads in Q1 2015 was 39 cents. highlight to tweet).

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42 B2B Marketing Acronyms and Abbreviations

Digital B2B Marketing

PPC : Pay Per Click. May refer to paid search or other CPC priced media programs. UX : User Experience Online Marketing Acronyms CTR : Click Through Rate or Click Rate. Calculated as clicks divided by impressions. CPC : Cost per Click. Salesforce.com.

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PPC and Marketing Automation, Webinar Transcription

Lead Liaison

So the basics of paid search includes your clicks, you’ve got your impressions, your cost, your conversions, and your keyword position when it comes to– This is specific to like AdWords or Bing ads center any time we’re bidding on keywords essentially. Basic lever for paid search would be click through rate.

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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

Examples: Salesforce.com, Google. An internet advertising model where the advertiser pays for each specified action someone takes, like an impression, click, form submit, or sale. CPC: Cost-per-Click (See PPC). CPL: Cost-per-Lead. CTR: Clickthrough Rate. B2B: Business-to-Business.