How to Promote Your Content Using Paid, Earned & Owned Media
Hubspot
AUGUST 13, 2014
The example below helped drive nearly 5,000 unique website visitors to the article and over 500 Google +1s in just two weeks. Cost per click can vary between $0.25 to over $20 on networks like Facebook, Twitter, and LinkedIn. Bylined Articles. Each one credits the original source of the content, as seen below.
Let's personalize your content