Buzz Marketing for Technology

SEPTEMBER 23, 2008

They offer a launching pad for highly viral marketing campaigns that allow you to reach consumers where they live on the social web. All of these examples needed consumers to make customize the message and make it their own then spread it virally. Kodak got consumers to share their Kodak moments to celebrate their new low-ink printer.

Web 2.0 100

Web 2.0 InsideView ROMI Enterprise Management 100

Adobe Experience Cloud Blog

FEBRUARY 17, 2011

Plus, this technology allows users to create their own highly personalized mix of channels – which brings online even more into our lives. For example, I’m a huge fan of the Flipboard app on the iPad, which converts RSS feeds and Twitter lists into a highly customized and personalized online magazine. Feature videos on your website.

Top of Funnel 48

Top of Funnel B2B Sales Video Marketing B2B Marketing 48

Convince & Convert

OCTOBER 22, 2013

Personally, this is something I’m trying to improve on myself. Volume of traditional PR opportunities that often arise from highly viral content. But often we’re looking at the metrics that correlate with revenue rather than tracking to actual money. If you get the story right, the content takes care of itself. Kelsey Libert.

Work Management 150

Work Management Webinar Metrics Top of Funnel Marketing & Strategy 150