Convince & Convert

MARCH 4, 2016

Unfortunately, as soon as we realized infographics could boost brand visibility, the well-researched, carefully written, expertly designed infographics became a small minority in a proliferation of terrible infographics created solely for linkbait. Go through your old blog posts , presentations, and white papers. Repurpose Old Content.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

WebMarketCentral

MARCH 2, 2009

Unless you are optimizing only for some extremely niche keywords, off-page optimization—building links from other websites to yours—is a critical and significant factor for SEO success. But his section on "where to get links" is particularly helpful for anyone seeking to optimize local search results.

Link Building 20

Link Building SEO Ad Building Linkbait 20

Webbiquity

AUGUST 26, 2010

Jan Petrovic presents a case study on how Lands’ End used a creative incentive campaign to draw 25,000 additional fans to its page. Aaron Strout presents what he terms the “four golden rules of creating a successful Facebook presence,&# and supports these using Dunkin’ Donuts as an example of Facebook marketing success.

Facebook 100

Facebook Search Marketing Advertisements Advertising 100