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Will Marketing Be Replaced by AI?

SmartBug Media

AI tools can analyze case studies for key insights to call out—especially when results are more qualitative than quantitative—and recommend what to highlight in lead nurture emails to promote the content. Because it creates outputs based on what it’s trained on, the technology can't handle ambiguity or think outside the box.

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Content that Works: A Conversation with Michael Cannon

The Point

To answer these questions, I sat down recently with messaging expert Michael Cannon to get his insight on how companies can improve results from programs like inbound marketing, demand generation, and lead nurturing by creating more effective marketing content. He is coauthor with Brian Tracy, Mark Victor Hansen, et al.,

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What to think about before you invest in CRM

GreenRope

The first step is to organize your data so that when it is imported into your system, you are not missing important data sets which will skew your reporting, segmentation, and overall marketing/sales efforts. Think about the following before importing your contacts or going through any training: How are you organizing your contacts?

CRM 40
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What to think about before you invest in CRM

GreenRope

The first step is to organize your data so that when it is imported into your system, you are not missing important data sets which will skew your reporting, segmentation, and overall marketing/sales efforts. Think about the following before importing your contacts or going through any training: How are you organizing your contacts?

CRM 40
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What to think about before you invest in CRM

GreenRope

The first step is to organize your data so that when it is imported into your system, you are not missing important data sets which will skew your reporting, segmentation, and overall marketing/sales efforts. Think about the following before importing your contacts or going through any training: How are you organizing your contacts?

CRM 40
article thumbnail

What to think about before you invest in CRM

GreenRope

The first step is to organize your data so that when it is imported into your system, you are not missing important data sets which will skew your reporting, segmentation, and overall marketing/sales efforts. Think about the following before importing your contacts or going through any training: How are you organizing your contacts?

CRM 40
article thumbnail

What to think about before you invest in CRM

GreenRope

The first step is to organize your data so that when it is imported into your system, you are not missing important data sets which will skew your reporting, segmentation, and overall marketing/sales efforts. Think about the following before importing your contacts or going through any training: How are you organizing your contacts?

CRM 40