The B2B Lead Generation-Demand Generation Book “Hall of Fame”
NuSpark Consulting
JANUARY 21, 2012
General B2B Marketing & Lead Generation. The original book from Hubspot that started the transition from outbound marketing and push advertising to inbound marketing; the process of making prospects find you. Maximizing Lead Generation: The Complete Guide for B2B Marketers. The Truth About Leads. Brian Carroll.
100 
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