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26 A/B Testing Examples to Inspire Your Next Test

Convert

There are examples of A/B testing in marketing that turned out successful and helped businesses increase their conversion rates. These examples can be a springboard for your own conversion rate optimization journey — something to trigger a train of thoughts that’ll lead you closer to your winning hypothesis. Lampenlicht.nl

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AI-based personalization provides 10%+ revenue uplift to this top retailer

ClickZ

This overload leads to lower conversion rates and more cart abandonments. Sub-optimal customer engagement with low offer take rate. Cutting through the clutter of retail offers. The influx of pop-ups, push notifications, emails, and other offers from retailers can be overwhelming for consumers.