How LinkedIn Ads Work: Driving Engagement and Conversions With B2B Audiences
Content Standard
AUGUST 13, 2019
Content can be boosted across desktop, mobile, and tablet devices based on cost-per-impression (CPM) or cost-per-click (CPC) pricing. Marketers can choose either CPM or CPC pricing. Brands only pay for delivered messages. Audience Bidding: LinkedIn’s ad bidding operates by auction.
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