Adobe Experience Cloud Blog

NOVEMBER 24, 2009

In social media, the gatekeepers are your peers, and the quality of your content and ideas determines what gets promoted. Really good content can be distributed widely – and when prospective buyers read your content they are also learning about your company and the problems you solve. Social media can build your SEO ranking.

Lead Scoring 48

Lead Scoring Lead Ranking Social Media B2B Thought Leadership 48

Hubspot

MARCH 23, 2015

In this post, I''ll share with you a list of growth hackers who write the best content about growth hacking on the web. I promise that reading content written by these folks will give you the most value for your time. He''s helped brands like Mint and Salesforce.com to improve their businesses. Follow @joshelman.

Startups 28

Startups Word of Mouth Work Management Marketing Management 28

Adobe Experience Cloud Blog

FEBRUARY 17, 2011

MarketingSherpa claims that online video is a close second to word-of-mouth communication when it comes to influencing key decisions. Video has become a demand generation strategy your business cannot afford to ignore, and effective B2B marketers match video content to reflect the interest levels of their audience.

Top of Funnel 48

Top of Funnel B2B Sales Video Marketing B2B Marketing 48