The art of natural funneling: How to lead your readers without forced CTAs
Martech
MAY 3, 2023
Your customers feel this way when you put a demo CTA (call to action) at the end of every content you distribute. They may have landed on your site to learn more about marketing automation software and are nowhere near the final stretch to the demo request. Incorporating both hard and soft CTAs into your content is essential.
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