Navigate the Channel

JULY 27, 2023

Content and database marketing have emerged as indispensable tools in the modern marketing landscape. As we delve into the realm of content and database marketing, we’ll explore key insights and recommendations that can help your building product organization thrive in this dynamic digital age.

Database Marketing 65

Database Marketing Product Ad Building Content Marketing 65

Biznology

NOVEMBER 8, 2012

You might create that database to avoid conflicts on your website, but you don’t need to limit it to that purpose. When all five roles are using the same keywords as the content strategists and information architects (IAs) who work on your website, that’s when the magic we call content marketing happens.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

Online Marketing Institute

JULY 31, 2012

Curalate allows us to see how the content we pin to our boards is performing, as well as the content people are organically pinning from our sites, and more importantly how viral those actions are, since it’s reported that 80 percent of Pinterest activity comes from repins.” Content recommedations from Evri. Digital Editions.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Convince & Convert

AUGUST 2, 2012

Our friends at Janrain , all kinds of interesting social signing and social media database marketing. Rebecca Leib , both from noteworthy, social media and content analyst organization, Altimeter Group, who put together some very fascinating research recently. Most of them now have content practices. It’s like no.

Paid Search Agency 115

Paid Search Agency Advertising Agencies Work Management Enterprise Management 115

Convince & Convert

SEPTEMBER 14, 2010

If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them. Listen, respond, and adjust not just your marketing message, but your entire value delivery chain.

Social Media 124

Social Media Work Management Marketing Management Media 124

Convince & Convert

APRIL 28, 2010

80% of consumers content about products and services created by just 16% of the population – [link] [link] Laurence Bret Who are your influencers? First blush, I'd want to differentiate between marketing to this influencers and communicating with them. But, it's not a 1:1 correlation in my mind.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Online Marketing Institute

MARCH 13, 2011

There are a few very useful applications which not only allow you to track the volume of visitors and their content viewing patterns but also go a step further to help you identify which company those visitors came from which effectively capture potential leads from a simple visit and not necessarily a form fill. Not any more.

Sales Qualified Leads 40

Sales Qualified Leads ReadyContacts High Quality Lead netFactor 40