contact Personalization Related Topics 
Cintell
APRIL 30, 2019
Knowing who the decision makers and influencers are among your customer contacts will allow you to cover all the bases and build long lasting and productive relationships. The key next step in your persona strategy is matching and appending your contact list to your different persona profiles. Finding the right time.
Cintell
MARCH 14, 2016
We’ve grown to understand the buyer beyond their job title which allows us to focus instead on the personality, motivations, authority, responsibilities, priorities and other attributes that comprise buyer personas. The personality of an organization is exhibited by its choices, its actions, and its behaviors.
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Cintell
MARCH 10, 2016
Benefits of personas across the business: Persona-based marketing messaging : Best practice demand creation strategy that includes more personalized and customized messaging built on personas yields two times the average sales pipeline. SiriusDecisions). Engages buyer earlier and more effectively. SiriusDecisions).
Cintell
JULY 15, 2020
When customers engage with your brand, they expect accuracy, timeliness, transparency, multiple channel options, and personalized experiences in equal measure. Whether you like it or not, the type of person your business attracts impacts the type of communication channels where you will best engage with customers.
Cintell
DECEMBER 4, 2015
A real person, right? It triggers the empathy you feel when you stop thinking of your leads as faceless, anonymous contact records and start imagining them as real people with tangible emotions, problems, and orientations. Emotions matter even more than logic and reason, as personal value has 2X as much impact as business value does.
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