PowerOpinions: Making Lead Scoring a Success Part 2 [Expert Advice]
ViewPoint
JULY 9, 2015
They create a single workflow using a top of the funnel product that combines and processes their emails, calls, social touch points, and even includes accountability. They contact, qualify, and convert 12% of leads on average to SQLs (demos). Finally, these are passed to account executives to close. Select the scoring criteria.
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