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A Guide to SaaS Lead Generation- 11 Strategies + 4 Tools

Outgrow

Leads for SaaS companies come both organically and inorganically through organic searches, social media, and ads. The ultimate goal is to attract good leads that have the potential to be converted into customers. How Is Lead Generation Different from SaaS? Set S.M.A.R.T

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10 Best B2B Webinar Platforms for 2021

Oktopost

Between January and April 2020, the number of brands running webinar ads has more than doubled from 223 to 463. Actually, forget about industries, webinar and online meeting software like Zoom and others are even being used for family gatherings. This means webinars are now mainstream even with the most traditional of industries.

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How to Get Some ???Quick Wins??? for Your B2B Lead Generation

LEADership

We simply cant help ourselveswe want a new BIG idea, we want to make a BIG difference, we want to target a BIG market and capture a BIG share. Large organizations governed by brand marketing policies (a.k.a. Lets discuss how to make SMALL changes and gain some QUICK wins for your B2B lead generation efforts.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia.

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What Is Digital Marketing?

Hubspot

And while we say it a lot, the way people shop and buy really has changed, meaning offline marketing isn’t as effective as it used to be. Marketing has always been about connecting with your audience in the right place and at the right time. Enter digital marketing -- in other words, any form of marketing that exists online.

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Best Lead Generation Tactics for Content, Email & Social Media Marketing

Single Grain

You need a constant flow of leads in order to generate more sales and get an edge over your competitors so that they don't snag those precious customers first. Online lead generation is important for every industry. Content marketing costs 62% less than traditional marketing and delivers 3x as many leads.