Companies Guerilla Marketing Information Magazine 
Oktopost
AUGUST 27, 2020
He is the founder of altMBA and The Marketing Seminar , in addition to being a guerilla marketing, direct marketing, and Marketing Hall of Fame inductee. and Epic Content Marketing ; the latter lauded as a “Must-Read Business Book” by Fortune Magazine. His podcast This Old Marketing has millions of downloads in over 150 countries. .
Buzz Marketing for Technology
JULY 24, 2008
From experience I can tell you that getting permission is easier than it sounds -- the companies Ive spoken to are delighted to permit it, provided they are debriefed on it so they can (a) learn something about whats not working in their own organizations themselves, and (b) learn about Customer Anthropology so they can do it with their customers.
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Buzz Marketing for Technology
JULY 22, 2008
A fter Nancy White pointed me to Chris Lotts articles on Northern Voice, and on love, and Chris replied to my Tuesday post on how easily we unintentionally hurt each other through our actions, I did a bit more research on Chris work and discovered the remarkable chart above on Information Fluency. Darwin Magazine. Fast Company Blog.
Chris Koch
JUNE 26, 2009
In my last post, I hope I convinced you why you should establish a personal presence in social media even if your company hasn’t done so yet. Paul has been a B2B marketer for years for companies like BearingPoint and Avaya and has accomplished quite a bit with social media in those jobs. That was the why of social media.
Buzz Marketing for Technology
JULY 21, 2008
I tend to think about KM in the context of large corporate and entrepreneurial environments, which Im most familiar with, and how their information needs dovetail with those of individual citizens and consumers. So I decided to see if I could develop a Knowledge Management model that would work for any.
Buzz Marketing for Technology
JUNE 27, 2008
Have these coordinators create, maintain and publish Canvassing Lists (e-mail groups) with e-mail, IM, phone and other contact information for the people in these subject matter networks, so that anyone in the firm who wants to canvass people in a network can do so with one click. If you know of others, Id like to hear about them.
Buzz Marketing for Technology
JUNE 27, 2008
Have these coordinators create, maintain and publish Canvassing Lists (e-mail groups) with e-mail, IM, phone and other contact information for the people in these subject matter networks, so that anyone in the firm who wants to canvass people in a network can do so with one click. If you know of others, Id like to hear about them.
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