DealSignal

FEBRUARY 23, 2023

With this data, you can create targeted email campaigns that speak directly to your audience’s pain points, interests, and needs. For example, if you’re a B2B company selling marketing automation software, you might segment your email list by industry and create content tailored to the specific needs of each industry.

Lead Generation 98

Lead Generation Email Marketing Lead Ranking Lead Scoring 98

DealSignal

AUGUST 30, 2021

. #1 Create alignment across key departments Any effective account based marketing strategy starts with creating a framework that consists of sales and marketing alignment. For example, if your company sells multiple SaaS solutions, the alignment shouldn’t stop at just sales and marketing.

Account Based Marketing 52

Account Based Marketing Tactics Work Management Marketing Strategy 52

DealSignal

APRIL 10, 2024

The essence of B2B intent data is to proactively identify potential buyers searching online for similar products and services that your company is selling. Wouldn’t it be great to communicate directly with folks in the market, actively looking for solutions that your company offers? What types of intent data are there?

Intent Data 52

Intent Data Ideal Customer Profiles Intent Marketing Automation Services 52

DealSignal

NOVEMBER 1, 2022

The essence of B2B intent data is to proactively identify potential buyers searching online for similar products and services that your company is selling. Wouldn’t it be great to communicate directly with folks in the market, actively looking for solutions that your company offers? What types of intent data are there?

Intent Data 52

Intent Data Intent Marketing Automation Services Ideal Customer Profiles 52

DealSignal

MAY 3, 2021

The essence of B2B intent data is to proactively identify potential buyers searching online for similar products and services that your company is selling. Wouldn’t it be great to communicate directly with folks in the market, actively looking for solutions that your company offers? What types of intent data are there?

Intent Data 52

Intent Data Ideal Customer Profiles Intent B2B Sales 52

DealSignal

DECEMBER 27, 2021

B2B email marketing is not blasting promotional material to a large number of recipients, hoping that someone responds or becomes a lead. This differs from B2C email marketing, where email campaigns are directed to individual consumers and tend to be more promotional in nature. This benchmark is critical.

Marketing Automation Services 101

Marketing Automation Services Email Marketing B2B Marketing Practices 101

DealSignal

JANUARY 25, 2023

For example, if your company sells multiple SaaS solutions, the alignment shouldn’t stop at just sales and marketing. 2 Use lookalike modeling to identify new leads to focus on An effective one among the 7 key ABM tactics is to leverage your existing account data to find similar companies that could be ideal clients.

Account Based Marketing 52

Account Based Marketing Tactics Work Management Marketing & Strategy 52