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Does your company need a conversion optimization platform?

Martech

Deciding whether your company needs one calls for a comprehensive self-assessment of your organization’s needs, staff capabilities, management support and financial resources. Seventy-one percent of consumers expect companies to personalize their interactions, and 76% get frustrated when they don’t, McKinsey research finds.

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What Is Digital Experience Software in 2022?

TrustRadius Marketing

A DX software’s goal is to manipulate and change the experience provided to the consumer. . Click here to explore all Digital Experience software. Digital experience software-as-a-service (SaaS) is the fusion of content management systems ( CMS ) and customer relationship management ( CRM ) software into one tool or platform.

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Best CMS for News Websites and Large-Scale Publishing [2024]

RebelMouse

Key Findings: Selecting the right CMS is critical for news websites. The ideal CMS for news websites is based on your specific needs, whether for large-scale publishing, AI automation, omnichannel distribution, or smaller news outlets. Why Should Publishers Use a CMS for News Sites?

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Cirque du Soleil spotlights its digital strategy

Martech

Today’s digital experience platforms are geared up to serve every kind of business, traditional or disruptive, from D2C and e-commerce to banks, engineering and construction and publishing. How about the largest contemporary circus company in the world? ” The key Sitecore modules.

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TheCustomer QT – August 3, 2021

The Customer

Quick-Take: In fact, a 2021 Cisco Data Privacy Benchmark Study found that companies that invested in a better privacy experience got almost double in returns , with a 76% increase in customer trust. User Experience, Regulations and Consent Fatigue. The company simply puts the user experience above everything else.

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Digital Experience Platforms: Myths and Realities Behind the Hype 

Martech Advisor

Digital Experience Platforms (DXPs) play an integral role in the digital transformation journey of any company. Digital Experience Platforms (DXPs) play an integral role in the digital transformation journey of any company. The DXP Myths You Should Steer Clear From.

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Five ideas for creating personalized targeting without cookies

ClickZ

Different sites and their companies use this to identify customers, remember their preferences, and offer them targeted services. That means that if cookies become extinct at some point in the future, the company that retains the most relevant information about its customers will be in the best position to succeed.