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SWOT Analysis for Your Business and Content Marketing

ClearVoice

What is SWOT analysis? As a tool for strategic planning, SWOT analysis is a review of your company’s or organization’s Strengths, Weaknesses, Opportunities, and T hreats. Now imagine applying this level of introspection to your small business or enterprise. What is SWOT analysis? SWOT (a.k.a.,

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How to Navigate Brand Messaging in a Crisis

ClearVoice

Most of my clients are small businesses and they have never faced a crisis of this magnitude before. For that reason, Cohen has been reaching out to her clients to, among other things, “discuss communications strategy and to share my thoughts on communicating with their clients and community.”.

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How to Create a Promotional Plan for Your Business (with Template!)

Single Grain

Promotional planning is becoming more and more necessary for big as well as small businesses around the world. A promotional plan highlights key elements of a company’s strategy and creates a roadmap of future tasks in a way that’s more likely to achieve business goals.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Dianna Huff – B2B Marcom ( Small Business Newsletter Email Campaign Facebook SEO Budget Writing ). Paul Gillin ( Event Marketing Communities Forecast Loyalty Custom Publishing Direct Marketing Event ). The Power of B2B Communities , May 27, 2010. 7 Reasons Every Business Needs to be on Twitter , February 10, 2010.