Online Marketing Institute
NOVEMBER 8, 2010
Better ROMI (Return-On-Marketing-Investment) is one of the many reasons that more and more b2b marketers are turning to Inbound Marketing and Marketing Automation. Better ROMI (Return-On-Marketing-Investment) is one of the many reasons that more and more b2b marketers are turning to Inbound Marketing and Marketing Automation.
Buzz Marketing for Technology
SEPTEMBER 23, 2008
Expo Ascentium – A model for the agency of the future I spoke to the CMO, Romi Mahajan who explained Ascentium 's go-to-market strategy to me. Romi was also a speaker on Agency 2.0 HiveLive has a very different take on Enterprise Communities. on how should agencies of the future be organized.
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B2B Marketing Analytics
JUNE 28, 2020
Whether it is the hyper-personalized contextual engagement approach, increasingly higher marketing ROI/ROMI, higher influence on pipeline generation/acceleration, or the increasingly better demand waterfall efficiencies, marketing analytics capabilities span across the areas of marketing execution and the key strategies.
B2B Marketing Analytics
JUNE 28, 2020
Whether it is the hyper-personalized contextual engagement approach, increasingly higher marketing ROI/ROMI, higher influence on pipeline generation/acceleration, or the increasingly better demand waterfall efficiencies, marketing analytics capabilities span across the areas of marketing execution and the key strategies.
B2B Marketing Analytics
JUNE 28, 2020
Whether it is the hyper-personalized contextual engagement approach, increasingly higher marketing ROI/ROMI, higher influence on pipeline generation/acceleration, or the increasingly better demand waterfall efficiencies, marketing analytics capabilities span across the areas of marketing execution and the key strategies.
Adobe Experience Cloud Blog
JULY 20, 2009
The main challenge for ShipServ is that we're a relatively small business (120 employees) serving a global, fragmented business community. I'm going to rock the boat here and say 'don't get hung up on ROMI, especially if you're a small business'. I was brought in to help scale up the business, following a period of rapid growth.
Convince & Convert
SEPTEMBER 21, 2010
FohBoh (the restaurant community) works exclusively in the restaurant industry, which seems to be attractive to a lot of social web developers these days, particularly on the B2C side. Each industry has its own vocabulary, its own filters and nuances. Each industry has its own vocabulary, its own filters and nuances.
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