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Insights on Outbound Conference in Atlanta

ViewPoint

One of the presenters, Mike Weinberg, summed up the sentiment in the room: “Many in what’s called the Sales 2.0 These so-called experts proclaim that cold-calling is ineffective and pursuing prospects that aren’t coming to you is a waste of time. Provide insights to make prospects unhappy. What should they change?”.

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The Quest for Good Leads: Are You Asking the Right Questions?

ViewPoint

Read what Mike Weinberg, author of New Sales Simplified , says about this pervasive thought: Many in what’s called the Sales 2.0 These so-called experts proclaim that cold-calling is ineffective and pursuing prospects that aren’t coming to you is a waste of time. A very fine line makes the difference.

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When You Should (and Shouldn't) Outsource Your Marketing

Hubspot

The thing is, a lot of the people who outsource lead generation are really talking about outsourcing cold calling or appointment booking, so it's aspects of the lead generation process that are being done outside your office's four walls. So to say that you're outsourcing lead generation as an inbound marketer is kind of like.