Remove sales-lead

KoMarketing Associates

article thumbnail

What B2C Strategies Can You Use in B2B Marketing?

KoMarketing Associates

In a previous post, I’ve discussed how B2B marketing is different from B2C , with some of the main differences being audience, voice, longer sales cycle (for B2B) and regulatory challenges. She is an avid Facebook and LinkedIn user, and uses social media to relax and research companies. Seasonal Sales. B2B Email Marketing.

article thumbnail

6 Great B2B Business, Marketing, and Strategy Books

KoMarketing Associates

Pink is an interesting look as to what actually makes the sale. B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More by Kipp Bodnar and Jeffrey L. Current Cost: $9.99 on Kindle (cheaper on paperback). Current Cost: $13.99