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The Ultimate Guide to Sales Prospecting: Tips, Techniques, & Tools to Succeed

Hubspot

The end goal is to move prospects through the sales funnel until they eventually convert into revenue-generating customers. Cold calling: Unsolicited calls to sell a product or service. Yet, salespeople are still cold calling as if buyers have no awareness. What's the difference between leads and prospects?

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) Among other stuff.

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. Blip.TV - Blip.TV

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Follow the Lead ( Gatekeeper Cold Calling Sales Social ). B2B Sales Lead Generation using SMM , Monday, July 19, 2010. Sales Leads Dynamics ( Cold Calling Consulting Network Effectiveness Contact Lead ). Hate Cold Calling? Why Digital Media Outreach Shouldn’t Be Ignored , April 28, 2010. Peter Helmer.

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Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

Is social media creating a generation of cowards? Your PR team was aware of most of these as it often had a hand in generating those placements. Six killer ways to boost blog traffic and revenue via social media , October 6, 2010 have some blogs that generate considerable traffic. Have I gone MAD?? Click title to read more.

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33 (of the) Best Marketing Strategy Guides and Insights of 2010

Webbiquity

Remember when Facebook had “only&# 350 million users? According to Holger Schulze, “major shifts are taking place in B2B marketing…buyers and decision makers don’t want to get interrupted by a product promo email or a cold call that likely doesn’t come at the exact time they have a specific problem the caller can help with.