article thumbnail

101 Ridiculously Effective Ways to Use Interactive Content in Your Marketing Today

SnapApp

General Campaigns (microsites, customer marketing, resource gallery, miscellaneous ideas, etc.). . It can take so many different shapes and sizes, tackle such an assortment of goals, and be used across the whole spectrum of marketing channels, that it can be overwhelming to figure out where to start. . Landing Pages. Case Studies.

article thumbnail

The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

Unlike other methods of marketing, content marketing stands out because it is completely sustainable. It funds itself. And then some. It delivers revenue to the bottom line. It delivers a return on investment to the business. This is not true for most marketing programs. Your brand presence gets bigger and more impactful. Higher conversion rates.