Only B2B

JULY 7, 2023

Offer newsletter subscriptions, webinar registrations, or access to exclusive content as incentives for visitors to subscribe. Leverage social media platforms: Utilize platforms like LinkedIn , Twitter, and Facebook to connect with potential prospects. Require registration to gather contact details and expand your email list.

Marketing AI 62

Marketing AI Webinar Metrics Trends Co-Registration 62

Convince & Convert

MAY 7, 2013

Set up the webinar with your provider ( brightTALK , GoToWebinar , Adobe Connect , and WebEx are some of the favorites) and grab the registration link they provide. You’ll include that in the email they get after they’ve registered. But most of our clients find success in the email campaign. This is not a sales pitch.

Webinar Metrics 162

Webinar Metrics Co-Registration Budget Programs Marketing Analytics Tools 162

Vidyard

SEPTEMBER 20, 2016

For example: Influitive saw a click-through rate on its outbound email campaign that was 8 times higher than similar campaigns. Personalized video drove awareness of Marketo’s 2016 Marketing Nation® Summit and increased event registrations. That doesn’t happen with an email.”

Open Rate 50

Open Rate Video Marketing Personalization Co-Registration 50

Vidyard

SEPTEMBER 20, 2016

For example: Influitive saw a click-through rate on its outbound email campaign that was 8 times higher than similar campaigns. Personalized video drove awareness of Marketo’s 2016 Marketing Nation® Summit and increased event registrations. That doesn’t happen with an email.”. About Vidyard. Phone: (281) 543-0669.

Open Rate 50

Open Rate Video Marketing Personalization Co-Registration 50

Hubspot

JUNE 20, 2018

Encourage entrants to click through to your website and sign up using their email address. Promote one of your lead-gen offers on Twitter. Create a Twitter campaign to promote an ebook or a free resource to your followers that requires an email address to redeem. Host a co-marketing offer with a partner.

Top of Funnel 78

Top of Funnel Landing Pages Opt-out Opt-in 78

Vidyard

SEPTEMBER 20, 2016

For example: Influitive saw a click-through rate on its outbound email campaign that was 8 times higher than similar campaigns. Personalized video drove awareness of Marketo’s 2016 Marketing Nation® Summit and increased event registrations.

Open Rate 50

Open Rate Video Marketing Personalization Co-Registration 50

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

I’ll also point out that I work for (and am the co-founder of) a marketing automation vendor ( Marketo ), so I am sure that despite my efforts to remain neutral, there are sure to be some biases in this list. Forms Registration forms can be placed on landing pages, microsites, and the corporate website. Marketing Automation.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48