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101 Ridiculously Effective Ways to Use Interactive Content in Your Marketing Today

SnapApp

General Campaigns (microsites, customer marketing, resource gallery, miscellaneous ideas, etc.). . Create an interactive tour of your product or solution , letting prospects get a mini demo without the presence of a sales rep. Target event hashtags on Twitter and allow booth visitors to vote in real time. Paid Media.

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42 Experts Explain How to Get Better Qualified Leads with Interactive Content

SnapApp

Orbit Media | Co-Founder/ Strategic Director. . . Simple quizzes, polls and calculators or other tools can often produce similar effects to expensive creations like interactive microsites. Along with a website facelift — we also introduced a series of interactive microsites and a funky, business calculator tool. Katy Jones.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

Typically, next steps for leads at this stage are a call from a sales rep, a demo, or a free consultation -- depending on what type of business is attempting to close the lead. Some systems also incorporate feeds from social media such as Facebook, Twitter, LinkedIn, and others. 57) Microsite. 9) Bounce Rate. Learn more here. ).