Martech Advisor
NOVEMBER 11, 2019
Creating the best customer journey is critical to your company’s success, yet developing a strategy and deploying technology to establish a superior customer journey is challenging. This tells me that the customer journey continues to be a key area of interest for many companies. How important is it?
Martech
JULY 27, 2021
Sitecore’s CMS is a “high end but tightly coupled offering,” he writes — and it’s starting to look out of place as marketing organizations are increasingly looking to compose stacks from elements created by a number of vendors. The real challenge is developing a native cloud-based CMS to replace the existing on-prem or Azure-based solution.
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Bluetext
AUGUST 23, 2018
We are a forward-thinking digital marketing agency that provides game-changing digital experiences for brands looking to make a difference in the market, and as such, we have always been a technology-agnostic company and supporters of the open-source community. A forward-thinking mindset must be applied when developing requirements.
PathFactory
SEPTEMBER 15, 2021
Delivering the right content to the right person at the right time is no longer optional for increasing pipeline and revenue — it’s critical. Forrester reports that over 80% of purchases now involve complex buying groups, and 63% include at least four people — compared to 47% in 2017.
Bluetext
MARCH 29, 2020
Bluetext has published a 5 part blog series to help you think about and pressure test is your website the best it can be. Over the years, we have helped countless clients identify the appropriate CMS to meet their specific use cases. A forward-thinking mindset must be applied when developing requirements.
Bluetext
MARCH 29, 2020
Bluetext has published a 5 part blog series to help you think about and pressure test is your website the best it can be. Over the years, we have helped countless clients identify the appropriate CMS to meet their specific use cases. A forward-thinking mindset must be applied when developing requirements.
Martech
MARCH 30, 2022
WordPress, the most popular content management system (CMS), is used by over 40% of websites and was launched in 2003 as an open-source website builder. Digital experience is now the buzzword of modern marketing, and the CMS is the engine powering it. Digital no longer means the company website.
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