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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

In fact, 43% of companies list it as the biggest marketing challenge: . . This is evident by the number of B2B companies who are still unable to answer the most critical sales and marketing performance questions. . . The sales team also need to verify that the lead has a problem the company’s product or service can actually solve.

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40 Top Heatmap and Session Replay Tools Reviewed: The Most Comprehensive Comparison Guide

Convert

Back then, they were “luminous mosaics of red and blue squares” to help securities traders make buying decisions — because our brains pick colors better than numbers. Sources 1 2 3 4 5 In website optimization, heatmaps help you understand how visitors interact with your website. More on this under eye tracking heatmaps below.

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Top SEO Agency Software for Success in 2021

Single Grain

If you are an SEO agency owner, then you probably know how challenging it is to track every KPI, prepare customizable reports, and automate redundant tasks. Rank/Keyword Tracking. The SEO agency also has to track the rankings of multiple client websites on a regular basis and provide customizable reports to them. Web Developer.

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How (and Why) to Conduct an Effective Blog Post Audit

Single Grain

At Single Grain, we’re all about ROI, and we want to help you make sure that you’re getting the biggest return on your blogging efforts possible. Metrics Tracking. We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. That’s where the blog post audit comes in.

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The Ultimate Guide to Content Creation

Hubspot

From your perspective as a marketer or business owner, content helps you attract, engage, and delight prospects and customers, bring new visitors to your site, and ultimately, generate revenue for your company. 61% of online purchases are the direct result of a customer reading a blog. Why Is Content Important?

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More Than a Thousand Words. Shopify Image Optimization Guide For Millions in Revenue.

Convert

Your eyes play the biggest role here. Take a look at this heatmap that highlights where shoppers spent their attention: Source: Frictionless Commerce If you look at any heat tracking and user recordings, you will find that people are disproportionately drawn to visual assets… This is a known fact. What does this say about you?