KoMarketing Associates

APRIL 7, 2021

A few B2B marketing strategies did particularly well in 2020, and demand generation was one of them. For the marketers who were able to pivot quickly, many B2B demand generation best practices helped to ease the pain of 2020. So B2B demand generation has gained influence thanks to the pandemic.

Demand Generation Agencies 236

Demand Generation Agencies Demand Generation Demand Marketing Budget 236

Sprout Social

MAY 3, 2023

The role of chief marketing officer (CMO) is changing dramatically. A CMO’s charge is to show up as a clear mirror for the organization in terms of where we are succeeding, where we are failing and what our customers want. They’re trying to create a perfect business case that doesn’t exist.

Allocation 97

Allocation Peer-to-peer Marketing Budget Work Management 97

SWZD

AUGUST 5, 2019

At that time there were opportunities in the field of public relations, and he was hired by a PR firm in Boston named Cone Communications , whose clients primarily sold to consumers. Nina Hargu s , CMO of Dell EMC Marketing, who had a large influence on the global marketing programs he was responsible for at EMC.

Ideal Customer Profiles 48

Ideal Customer Profiles Enterprise Management Work Management Marketing Management 48

Directive Agency

APRIL 28, 2017

A strong organic strategy is not always defined by how many keywords you can rank for. In this case study, we’ve compiled 180 Series C funded Software companies and analyzed their organic search metrics. Click here to Download the Series C Case Study for Free! Introduction.

Lead Ranking 75

Lead Ranking Lead Scoring Work Management Marketing Management 75