26 A/B Testing Examples to Inspire Your Next Test
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JANUARY 31, 2022
HubSpot ran an A/B/n test to see what will get people to engage more with their site search tool. Hypothesis: If the site search bar is more visually prominent with the right placeholder text, people will interact with the tool more and it will lead to a higher blog lead conversion rate. HubSpot: Site Search Feature.
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