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A Brief History of Online Advertising

Hubspot

Wired magazine's former online off-shoot HotWired for introducing the world to the enduringly ubiquitous banner ad. The publication devised a plan to set aside portions of its website to sell space to advertisers, similar to how ad space is sold in a print magazine. You will," in a kitschy rainbow font. You can thank (or blame?)

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Banners Have 99 Problems And A Click Ain’t One

Marketing Insider Group

This has become one of my favorite content marketing quotes and I use it in almost every presentation: Banners have 99 problems and a click ain’t one! All these issues have caused almost all of us to completely ignore what’s going on to the side, or above, or below, or on top of, the content we are trying to view.

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